About

Aleksander Arsov aka „Arsov“ started his career in the early 80's playing guitar with a well-known Slovenian alternative band Gast'r'bajtrs, who released an album and played a number of concerts..

In the late 90's Arsov started a new musical carrer and composed music for TV commercials. In 1999 he won the 1st Prize in the 'Best Jingles in a TV commercial' category at the Slovenian Advertising Festival (SOF).

In 2001, Arsov started work on his first solo project. Guest vocalists were Boris Benko and the young female vocalist Sara Janjic. At the end of 2001, the song Goodbye was released in a compilation entitled Definitive Chilled, released by U.K. label RAW 42.

In 2003, a CD with Arsov's songs for children was released, Hisa Pesmic - Draga Teta Storklja (The House of Songs - Dear Aunty Stork)

Roxy Music's "Beauty Queen," produced by Arsov and Marc Burns and performed by Sara J., was released in March 2005 as part of a "Roxy Remodeled" compilation, through BasicLux Records. The compilation charted on both Billboard's Hot Dance Club Chart and Dance Singles Chart in the U.S. In the middle of the same year,

"Wildly Irrational" was relased in a Sonic Solutions compilation CD at the American label Acne Records.

2006 was the year when Arsov's first solo album - Mindless, was released at Aaugh Records in Chicago. At the end of that year he started a new dance project – „Neurobic“ with Sara J. and Stane Spegel aka "Housemouse", the well known Slovenian producer and musician.

Neurobic finished their Discodrama album, and two songs from this albums were released in compilations. The song I Decide was released in a Slovenian compilation Electrostars, the compilation which also contained Truth For You from Mindless CD by Arsov, and a second one Money Honey, was released in the compilation New Sound Theory vol. 4 released by BasicLux Records from the U.S.

For the same label Neurobic made a cover of Silent Night in cooperation with opera diva Janja Hvala for the „The Mistletoe Lounge“ compilation which was released at the end of the 2007.

In the year 2008, he started working on his new project Hybrid Emotions, but due to some problems with a vocalist, he suspended work on this project to be finished some time in the near future. With Natasha Jemec he started Lili Pravi, a project where he can finally have a good time playing live instruments.

In 2008 he became a regular contributor to Wusik Sound Magazine, and he wrote more than forty articles for them.

The year 2010 Arsov released a new CD Etnotronika, an album with electro covers of Slovenian folk songs. The vocalists on Etnotronika are Janja Hvala, Katja Sulc, Mare Prezelj, Ales Hadalin, Mateja Blaznik, Anita Kay Kovacevic, Ursula Ramoves, Lara Baruca, Bostjan Gorenc – Pizama, Omar Naber and Neza Buh - Neisha.

In the first quarter of 2009, Arsov released his first picutre book in cooperation with academic painter, Klemen Gorup. The book is entitiled: My Name is Bag, Schoolbag, and it was intended mainly for kids from the first grade. At the end of the 2009 there we got his third picture book along with his first novel for children: Leopold is Going Home. He has also already written a screen play under the same name for an upcoming animated movie which will be finished by the end of the year.